business development

Formal networking groups are not for me… Or should they be?

If you want to build up a client portfolio from SMEs or private clients then one of the channels to market you need to seriously explore are formal networking groups. But, BNI (or insert name of any formal business breakfast networking group) is not for me I hear you wail…. it’s too structured for me. …

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referral networks

LinkedIn: What to do with all these connection requests?

4 tips to get more from LinkedIn I’ve often heard variations of: I’m on LinkedIn and I keep getting lots of connection requests I’m on LinkedIn and I’m not really sure what to do next. I’m on LinkedIn and people I don’t know want to connect with me If you’ve also wondered this, keep reading. …

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How to choose your Twitter name

I was reading an excellent article by Mark Lee on how accountants should choose their Twitter name.  It also made me think a little further, and I would like to add some more thoughts to the article. Check your firm’s guidelines Before you merrily start chopping and changing your Twitter name, do check your firm’s guidelines …

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What should I write in my firm’s blog – and how do I decide what to write?

8 ideas to help you blog more easily. Blogs help build new business, but many professionals are put off by not being sure of what to write or where to get the ideas from. How often have you heard comments like: “Writing is easy, thinking of ideas takes too long” “Where will I get ideas …

What should I write in my firm’s blog – and how do I decide what to write? Read More »

How to spend less time on LinkedIn – but still use it to build your own client portfolio

I run a group that trains Business Owners how to get invoiceable business from LinkedIn and often hear: “I spend lots of time on LinkedIn, but don’t seem to get much back for it” My response is: Know what you’re there for Have a plan to do that, and no more Set a timer when …

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business development tips

How do I generate leads from my personal network?

Networking. It makes more professionals shudder in the beginning. How to network effectively forms the basis of plenty of articles on the How To Make Partner website.  Wouldn’t it be great if you could generate business with people you already know and get on with?  Well, you can. In fact, your firm may be expecting …

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business case for partnership
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