Building your client portfolio

Have you ever mapped out your ideal network?

Whenever I run a networking workshop I always ask my delegates to literally map out their ideal network. I find that this exercise really helps delegates focus on WHO they want to meet, and how these people are going to help them achieve their business and career goals. This may sound rather calculating or manipulative. …

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Is LinkedIn a numbers game

I’ve often wondered whether LinkedIn is a numbers game. My networking methodology and philosophy is firmly centred in relationship management. So, surely LinkedIn should be used to deepen and strengthen relationships rather than building up a large number of connections? But I see others talking about how LinkedIn is a numbers game. With nearly 1000 connections on Linkedin,   I …

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Why valuable content helps you gain referrals

I was asked by Sonja Jefferson ofValuable Content to write a guest blog for them on the role of valuable content in gaining referrals for your business. I have reproduced the blog here: As part of the research for ‘The FT Guide To Business Networking’ I spent over thirty hours interviewing international networking experts such as Ivan Misner, as well …

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business case for partnership

How to make the RIGHT first impression when working a room?

First impressions are everything. Get it right, and everything becomes easy. Get it wrong and you are pushing water uphill with a sieve. Many people will warble on about you have to be your authentic self when meeting people, and get that right, and you will make the right impression.  They are sort of right… …

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What does credible really mean for a professional advisor?

I’ve been hearing the word credible and credibility banded about recently. But, what does credible mean for an accountant, lawyer or consultant?  and have been reflecting on what it actually means for a professional adviser – and how you can personally build it. But, before I go any further, in my opinion being credible and …

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why every networker needs a credibility story (or two)

After training over 200+ professionals in the last 6 months on their networking skills, I noticed that there was a common theme to what people found hard to do when networking. This theme, went something like this: “how do I start and maintain an interesting conversation, whilst not being boring, but use this conversation to …

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Formal networking groups are not for me… Or should they be?

If you want to build up a client portfolio from SMEs or private clients then one of the channels to market you need to seriously explore are formal networking groups. But, BNI (or insert name of any formal business breakfast networking group) is not for me I hear you wail…. it’s too structured for me. …

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referral networks

LinkedIn: What to do with all these connection requests?

4 tips to get more from LinkedIn I’ve often heard variations of: I’m on LinkedIn and I keep getting lots of connection requests I’m on LinkedIn and I’m not really sure what to do next. I’m on LinkedIn and people I don’t know want to connect with me If you’ve also wondered this, keep reading. …

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