Social Media

How to choose your Twitter name

I was reading an excellent article by Mark Lee on how accountants should choose their Twitter name.  It also made me think a little further, and I would like to add some more thoughts to the article. Check your firm’s guidelines Before you merrily start chopping and changing your Twitter name, do check your firm’s guidelines …

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What should I write in my firm’s blog – and how do I decide what to write?

8 ideas to help you blog more easily. Blogs help build new business, but many professionals are put off by not being sure of what to write or where to get the ideas from. How often have you heard comments like: “Writing is easy, thinking of ideas takes too long” “Where will I get ideas …

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How to spend less time on LinkedIn – but still use it to build your own client portfolio

I run a group that trains Business Owners how to get invoiceable business from LinkedIn and often hear: “I spend lots of time on LinkedIn, but don’t seem to get much back for it” My response is: Know what you’re there for Have a plan to do that, and no more Set a timer when …

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