• What really needs to go into your Business Case for partnership?

    What really needs to go into your Business Case for partnership?

    You’ve been asked to submit a Business Case for partnership. Wouldn’t it be easier if you could see a sample first? I know this to be true because people on my mailing list have asked me numerous times for a sample Business Case for partnership. This article includes a link to our ‘Guide on How…

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  • The 7 types of Business Case for partner

    The 7 types of Business Case for partner

    Most firms require their potential partners to create a partner promotion business case. Typically there are only 7 types of partner promotion business cases. Once you know your Business Case type, you can increase its impact and persuasiveness. In this article, I examine all 7 types of Business Cases and discuss the strategy you need to…

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  • How to build rapport with prospects during the sales process

    How to build rapport with prospects during the sales process

    Client service tip: How to build up rapport with important clients and why not to use mirroring and matching as a technique to build up rapport

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  • The 5 roles a successful team leader must play

    The 5 roles a successful team leader must play

    Making partner is more than just proving you can win work. You also need to prove that you can build and develop a team. As a ‘team leader’ you will be playing multiple different roles. In this article, based on an extract from my book, Poised for Partnership, we look at the 5 different roles…

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  • Your christmas networking survival guide

    Your christmas networking survival guide

    The Christmas Party festive networking season is already upon us! In this article, I will be exploring how to make it through Christmas networking in one piece. Last year I wrote 5 good ways to eat, drink, network and be merry this Christmas season. In that article, I suggested: Don’t feel you need to accept every…

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  • When is the right time to become a specialist?

    When is the right time to become a specialist?

    When should I specialise? The challenge for any lawyer, accountant or consultant in practice is when to specialise. (Not if they need to!) Do it too soon and you don’t get the broad base of technical and commercial skills you need. Do it too late and you will struggle to build your own practice. The…

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  • How to choose what to specialise in (finding your niche)

    How to choose what to specialise in (finding your niche)

    Building your own practice often means you need to be known for something in particular. This ‘something’ is often referred to as a ‘niche’. In today’s marketplace it is very difficult to make make partner as a generalist. In this article, based on an extract from Poised for Partnership, we explore how to find your…

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  • Doing your due diligence: How to assess if your firm is solvent

    Doing your due diligence: How to assess if your firm is solvent

    When you admitted to the partnership as an equity partner, whether fixed share or full equity, you will be asked to make a large capital contribution to your firm. This means that you need to do your due diligence on your own firm, before formally accepting the offer of partnership. One of the areas of…

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