Building your client portfolio

How to create content which will continuously bring you in new business

Ask any accountant, lawyer or consultant “How do you win clients?” and they’ll likely say that you look for your ideal prospect. Then, you target them through your marketing or attend networking events to make contact. Finally, you work on building that relationship over time. This, of course, is right but what many professionals don’t …

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How to grow client base

Why internal networking could be your secret weapon to getting promoted in your firm

When accountants, lawyers, and consultants think of networking, they think of the events that they attend after work. Oftentimes, they think of lunches, coffees or the activities that they do off the clock. Many don’t even consider that they are sitting on a goldmine of opportunity every single day. Here is why internal networking, and …

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Internal networking strategies

How to make time for business development and still have a life outside of work

How do you make time for business development when you have a full day – especially if you are a lawyer? As you start to go up the ladder, on the way to making partner, your responsibilities get bigger. And with a full day, how do you ensure that your career still moves forward and …

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business development

How to successfully approach prospects on LinkedIn and get a dialogue going

Every professional has heard at some stage over the past couple of years that LinkedIn is a goldmine when finding new prospects. Like many though, they don’t know how to utilise it. Sound familiar? This article gives you a simple strategy for how to approach prospects on LinkedIn. How to approach prospects: a 4-step guide …

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How to approach prospects on LinkedIn

8 foolproof ways to attract corporate clients and win big contracts

Senior decision makers in corporations don’t spend much of their time searching online or using social media. Unlike smaller businesses, they don’t go out to networking events and all of their emails and calls are often screened by assistants. So how do you attract corporate clients if you can’t get in front of them using …

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being your own bottleneck

How to increase your profile at work (without becoming inauthentic or annoying)

How do you increase your profile at work? Very often you’ll hear and you’ll be told that to make partner, you have to raise your profile. But how do you do it? You might say, “Oh, let’s just have the results do the talking”. But the truth is, it doesn’t really work that way. In …

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increase your profile at work
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