business case for partnership

What is more important; your personal or business case for partnership?

The partner track process will assess both your personal case and business case for partnership. The Big 4 and large law firms will typically assessed formally both your personal and business case. However, the smaller or mid-tier firms may only formally assess your business case. The personal case will be assessed informally.  The thing is …

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The reason why NOW is the right time to start working on your business case for partner

I regularly speak to audiences of lawyers, accountants and consultants about the challenges of making partner. In my talks I often share the ten lessons that my clients have learnt along their journeys to make partner. In this blog post I am going to share the tenth and final lesson; starting working towards your partner …

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What needs to go in the 12-month marketing plan for your business case for partner

A key component of a partnership business case is the 12-month marketing and business development plan. This is where you set out exactly what you will do, in terms of marketing and business development, to achieve the promise of your partnership business case. In this article, I explore what should be included in the 12-month …

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What data do you need in your business case for partnership?

What makes a strong business case for partner? The best and most effective partnership business cases continually verify and quantify all the statements within them. In this article I discuss what data is required and how to use it to strengthen your business case for partner. What is your evidence that you can win business? …

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