John Moss

John has spent the last 30 years working with consultants, accountants and lawyers in practice. The number of people he has helped make partner over the years numbers well into the 100s. Given his background as an ex-director of EY, it wouldn’t surprise you to know that his client list contains all of the Big 4 firms, and many of the top consulting firms, global and UK law firms.

If you choose to work with John you will realise they quickly that he is always asking the tough questions to make sure that whatever his clients do, it will actually make a commercial difference. (He also makes no apologies for challenging his clients hard!) It is this passion and focus he has, combined with forming strong relationships, which means his clients have often stayed with him for decades.

His coaching approach is supportive and challenging with some helpful suggestions.


Your firm has never helped much on business development, let alone given much though on how to network and win business in a virtual, digital world. If you can show you are making the effort to win work and get new clients, even at this time, you will be noticed for all the right reasons.  The Progress to Partner membership site has courses and guides to help you to network, win work and build your own client portfolio.

Doing great work and meeting your targets is not the way to get promoted. Wherever you are in your career, whether you are wanting to make associate, senior associate or are ready to aim for partner, you need to stand out from your peers for all the right reasons.

You can’t throw together a business case for partnership in a weekend. Well you can, but it won’t get you very far. The How to create a Cast-Iron business Case for Partnership will help you to create your 3-year and 1-year strategy and tell you all you need to know about what makes a good business case for partner.

Henry Lacey

Partner, EY (Hong Kong)

John’s top 3 tips to help you step up to partner

Work out what your firm wants from partners and see where you are a good fit.

Build a strong business case and write it down.

Focus, you need to make making it to partner a key part of your activity.