In the second of our newly published ‘The Go-To Expert‘ inspired blog posts (get your free chapter of the book here) we round up the many posts on this blog about choosing and capitalising on your niche.¬†You will find plenty of advice to help you choose and capitalise on your niche.

Business Development Clinic: 6 myths about niching which are stopping you becoming a rainmaker for your firm

Many professionals resist adopting a niche. This article digs down and explores the 6 common myths about specialising which are holding you back from winning your own clients.

3 tips to help you decide on whether to focus on a niche

These three tips will help you decide whether you should focus on a niche.

Click here to download our free Niche Worksheet to help you quickly and simply decide on your niche. (email required)

5 steps to finding your niche

This is a 2 part blog post which gives you a step-by-step process to help you choose your own niche.

Business Development Time Savers – Have a niche

This is a 3 part blog post which digs into the ‘who’, ‘what’ and ‘how’ of a niche

The pink car story: The next chapter

This blog post recounts the story of the pink car. Using the pink car as a metaphor, the blog post shows how important it is to stand out by differentiating what you do from your peers.

Business Development Clinic: should I work with a potential juicy client outside of my niche

This article discussed whether you should work with a client outside of your niche.

Click here to download our free Niche Worksheet to help you quickly and simply decide on your niche. (email required)

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