Your Business Case Isn’t Built Over a Weekend
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Your Business Case Isn’t Built Over a Weekend

Most people treat their Business Case like a document they’ll write when the time comes. A weekend project. Something to sort out when they’re close enough to partnership to need it. Here’s the truth: by the time you sit down to write it, it’s too late to build it. Your Business Case isn’t a document…

How to Socialise Your Business Case with key partners Without Looking Desperate
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How to Socialise Your Business Case with key partners Without Looking Desperate

You’ve been working on your Business Case for months, maybe years. You know you need to start talking to partners about your partnership ambitions and getting their buy-in. But here’s the problem: How do you actually have that conversation without coming across as presumptuous, pushy, or desperate? Do you prepare a full presentation deck? A…

an icecream on the floor to symbolise mistakes made in the partnership admissions process
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7 biggest mistakes candidates make with the partnership admissions process

“Why haven’t I made partner yet?” “What made my colleague get partner over me?” “Why can’t I seem to make it through the partnership admissions process?” I’m Heather Townsend, author of Poised for Partnership and co-author of How to Make Partner & Still Have a Life. I’m the leading global expert in what it takes to move from senior…

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