How to turn tough feedback into your best career asset
Are you secretly dreading your next piece of feedback? Do you find yourself going into defence mode the moment someone tells you something you don’t want to hear? You’re not alone. And it’s not a character flaw. Your brain is literally wired to treat negative feedback as a threat, triggering a fight-or-flight response that makes…
Inheriting a Partner’s Portfolio: Why It’s Harder Than It Looks
If a partner in your firm is retiring and you’re being lined up to take over their portfolio, it can feel like the route to partnership is clear. The clients are there. The revenue is there. All you have to do is step in. But brokers who sell books of business factor in at least…
The Seven Mistakes That Will Sink Your Business Case
When my team reviews a client’s Business Case for the first time, we almost always find at least one of the same mistakes. Some are fixable with a few hours of rewriting. Others can’t be fixed in the document at all because they’re not document problems. They’re practice problems. In this episode, we go through…
The Profit Margin Episode: Why Growing Your Practice Isn’t Just About Winning More Work
Most Business Cases are built around one thing: winning more clients. But your partners aren’t just looking at your revenue ambitions. They’re looking at whether you think commercially; whether you understand margin, efficiency, and what it takes to build something sustainable. I’m Heather Townsend, author of Poised for Partnership and co-author of How to Make Partner & Still Have…
Why Me? Why Now? The Two Questions Every Business Case Must Answer
Have you ever had a partner read your Business Case and ask: “But why should it be you? And why now?” That can feel deflating. Especially when you’ve spent years building your practice and the answer feels obvious to you. But here’s the truth: the vast majority of Business Cases never answer those two questions…
Your Business Case Isn’t Built Over a Weekend
Most people treat their Business Case like a document they’ll write when the time comes. A weekend project. Something to sort out when they’re close enough to partnership to need it. Here’s the truth: by the time you sit down to write it, it’s too late to build it. Your Business Case isn’t a document…
How to Socialise Your Business Case with key partners Without Looking Desperate
You’ve been working on your Business Case for months, maybe years. You know you need to start talking to partners about your partnership ambitions and getting their buy-in. But here’s the problem: How do you actually have that conversation without coming across as presumptuous, pushy, or desperate? Do you prepare a full presentation deck? A…
Your next 90 days: how to get started and not burn out
You’ve decided 2026 is your year. You’ve identified your ONE BIG FOCUS. You’ve blocked out time in your diary. You’re ready to go. But here’s what usually happens: you go too hard, too fast. You try to overhaul everything at once. You add business development on top of your crushing workload. You say yes to…
The January Reality Check: how to make stuff actually happen
It’s early January. Fresh notebook. New determination. Clear goal: this is the year you make serious progress towards partnership. You’ve written down your intentions: “Build my profile. Win more work. Delegate more” By February, that notebook is buried under client files. By April, you’ve given up pretending. By December, you’re making the same promises for…
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