business case for partnership
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Why valuable content helps you gain referrals

I was asked by Sonja Jefferson ofValuable Content to write a guest blog for them on the role of valuable content in gaining referrals for your business. I have reproduced the blog here: As part of the research for ‘The FT Guide To Business Networking’ I spent over thirty hours interviewing international networking experts such as Ivan Misner, as well…

How to choose your Twitter name
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How to choose your Twitter name

I was reading an excellent article by Mark Lee on how accountants should choose their Twitter name.  It also made me think a little further, and I would like to add some more thoughts to the article. Check your firm’s guidelines Before you merrily start chopping and changing your Twitter name, do check your firm’s guidelines…

What should I write in my firm’s blog – and how do I decide what to write?
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What should I write in my firm’s blog – and how do I decide what to write?

8 ideas to help you blog more easily. Blogs help build new business, but many professionals are put off by not being sure of what to write or where to get the ideas from. How often have you heard comments like: “Writing is easy, thinking of ideas takes too long” “Where will I get ideas…

diary
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10 places for business networking when you have no time to network

A phrase that typically follows me around is ‘how do you find time to do everything? (The answer is I don’t, I just prioritise very well!) But, it left me thinking about how to find the time to network when you have no time to network. I have two young children, a business and far…

How do I enter a room confidently?
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How do I enter a room confidently?

I’ve spent a large portion of 2011 helping accountants, lawyers and other professionals become more confident to both stay in to network as well as going out to network. Every time I run a training workshop focusing more on the working the room part of networking, there is normally someone who wants to know how…

Changing the word impossible to possible.
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Four questions you need to answer to get your job search up and running efficiently

Maybe you have sensed that your organisation is going to be re-structuring or downsizing in the next six months, or maybe you have decided that you will find a new role. But, how do you actually get started on an efficient job search?
This post details the questions you need to ask yourself to start a job search efficiently.

buy-in
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How much does it cost to become a partner in a big 4 firm

When you are admitted to the partnership you are in effect becoming an owner of the firm. Similar to buying a share of a company, when you become a partner you need to buy in to your share of your Big 4 firm. This article explores how much it costs to become a partner in the…

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