The Seven Mistakes That Will Sink Your Business Case
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The Seven Mistakes That Will Sink Your Business Case

When my team reviews a client’s Business Case for the first time, we almost always find at least one of the same mistakes. Some are fixable with a few hours of rewriting. Others can’t be fixed in the document at all because they’re not document problems. They’re practice problems. In this episode, we go through…

The Profit Margin Episode: Why Growing Your Practice Isn’t Just About Winning More Work
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The Profit Margin Episode: Why Growing Your Practice Isn’t Just About Winning More Work

Most Business Cases are built around one thing: winning more clients. But your partners aren’t just looking at your revenue ambitions. They’re looking at whether you think commercially; whether you understand margin, efficiency, and what it takes to build something sustainable. This episode shows you why growing your practice profitably often means improving what you…

Why Me? Why Now? The Two Questions Every Business Case Must Answer
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Why Me? Why Now? The Two Questions Every Business Case Must Answer

Have you ever had a partner read your Business Case and ask: “But why should it be you? And why now?” That can feel deflating. Especially when you’ve spent years building your practice and the answer feels obvious to you. But here’s the truth: the vast majority of Business Cases never answer those two questions…

How to Socialise Your Business Case with key partners Without Looking Desperate
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How to Socialise Your Business Case with key partners Without Looking Desperate

You’ve been working on your Business Case for months, maybe years. You know you need to start talking to partners about your partnership ambitions and getting their buy-in. But here’s the problem: How do you actually have that conversation without coming across as presumptuous, pushy, or desperate? Do you prepare a full presentation deck? A…

How to socialise your business case and career development plan without tripping over the politics of your firm
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How to socialise your business case and career development plan without tripping over the politics of your firm

Imagine you’ve decided it’s time to have “the conversation” about your partnership ambitions. You book time with a senior partner in your firm. The meeting goes well. You feel energised. Then, a few days later, you sense something’s off with your direct line manager. The atmosphere has changed. They seem cool with you. What happened?…

The Confidence Gap: Why Feeling ‘Ready’ is Overrated
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The Confidence Gap: Why Feeling ‘Ready’ is Overrated

How many times have you thought: “I’ll put myself forward for partnership when I feel more confident”? Or “I’ll start leading that client meeting when I’m sure I know what I’m doing”? Here’s the problem: you’re waiting for a feeling that only comes after you’ve done the thing, not before. The confidence gap isn’t about…

a woman hiding behind a picture of a drawing of a winking face to represent how to overcome imposter syndrome
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5 ways to overcome imposter syndrome at work

If you’re currently suffering from imposter syndrome, you’re not alone. Almost everyone experiences imposter syndrome at some point throughout their career. Yet whilst it’s nice to know you’re not the only one who feels inadequate, it doesn’t minimise the fear or anxiety you experience every time you enter the office. So how do you address…

A woman holding a mug to represent how do you succeed in a male-dominated environment
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How to Thrive in a Male-Dominated Environment

Navigating the political landscape of a predominantly male firm is no mean feat. For many women, this setting can magnify their insecurities and even cause imposter syndrome. So how do you succeed in a male-dominated environment? Throughout this article, we will discuss how to thrive in a male-dominated space by leveraging your unique perspective and…

Changing the word impossible to possible.
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How to say no gracefully without fear of making a career limiting move

How to say no gracefully is the challenge facing most people in professional services. Saying no to the wrong person or in the wrong way can be a career-limiting move. Particularly if you are on Partner Track or seeking a promotion to the next level in your firm. The problem is, everyone needs to be…

The Imposter Syndrome: What is it and how can you get over it?
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The Imposter Syndrome: What is it and how can you get over it?

I spoke at a round table event recently and the topic of The Imposter Syndrome came up. The Imposter Syndrome is a well-known phenomenon affecting people in professional services. It is the fear of being found out. I.e. you worry that a client will turn around to you and go (or something like this) You…

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