4 important things I learnt recently when helping craft business cases for partnership
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4 important things I learnt recently when helping craft business cases for partnership

Over the last few months I have been helping the delegates on the Poised for Partnership Programme with their Business Cases. Many of the delegates have been putting together their Big 4 Partner Business Case. This article summarises what I learnt from this experience: Timescales are normally very tight I’ve always known that firms (even…

The reason why NOW is the right time to start working on your business case for partner
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The reason why NOW is the right time to start working on your business case for partner

I regularly speak to audiences of lawyers, accountants and consultants about the challenges of making partner. In my talks I often share the ten lessons that my clients have learnt along their journeys to make partner. In this blog post I am going to share the tenth and final lesson; starting working towards your partner…

Two things that will significantly increase the impact of your business case
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Two things that will significantly increase the impact of your business case

In the past week, 3 professionals asked me to review their partner business case. Every time, I gave the same advice, and here it is for you. Add in numbers and evidence to your partner business case Words can tell a good story, but there is nothing quite like numbers to give the evidence of your…

What data do you need in your business case for partnership?
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What data do you need in your business case for partnership?

What makes a strong business case for partner? The best and most effective partnership business cases continually verify and quantify all the statements within them. In this article I discuss what data is required and how to use it to strengthen your business case for partner. What is your evidence that you can win business?…

Tips to write your business case for partner in a weekend
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Tips to write your business case for partner in a weekend

Despite your best intentions, sometimes you have to write your business case for partnership really quickly. Maybe, as has happened for some of our clients, your partnership sprung the need for a business case on you. Our Big 4 as well as law firm clients have experienced this. Or maybe you’ve never quite had the…

What really needs to go into your business case for partnership?
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What really needs to go into your business case for partnership?

You’ve been asked to submit a business case for partnership. Wouldn’t it be easier if you could see a sample first? I know this to be true, because I’ve been asked numerous times by people on my mailing list for a sample business case for partnership. This article includes a link to our ‘Guide to creating a…

The 7 types of business case for partner (part 3)
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The 7 types of business case for partner (part 3)

Most firms require their potential partners to create a partner promotion business case. Typically there are only 7 types of partner promotion business cases. Once you know which type your business case is, you can then increase its impact and persuasiveness. In this last part of a 3-part blog post, (part 1 here, part 2 here)…

The 7 types of business case for partner (part 2)
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The 7 types of business case for partner (part 2)

Most firms require their potential partners to create a partner business case. Typically there are only 7 types of partner business cases. Once you know which type your business case is, you can then increase its impact and persuasiveness. In the 2nd part of this 3-part blog post, (part 1 here, part 3 here) I…

The 7 types of business case for partner (part 1)
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The 7 types of business case for partner (part 1)

Most firms require their potential partners to create a partner business case. Typically there are only 7 types of partner business cases. Once you know which type your business case is, you can then increase its impact and persuasiveness. In the first of this 3-part blog post, (2nd part here, 3rd part here) I examine…

4 ways of building a powerful business case for partnership if you are non-fee earner
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4 ways of building a powerful business case for partnership if you are non-fee earner

We have worked with a few professionals who were not client-facing and who needed to put together a business case for partner. They couldn’t build a business case based on the client work they would win or service. They needed to think more laterally about the advantage the partnership would gain if they were made…

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