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Whether you are trying to come to the notice of your managing partner, or make a positive impact at a networking event, your first hurdle is to help others remember your name. After all, it’s up to the other person to memorise your name, using whatever technique works for them. I’m not sure about you,…
This article was originally published in ACCA’s in-practice e-zine. Differentiating yourself from your peers is the challenge that every accountant faces. With today’s clients more inclined to look for a better service or deal, the pressure is on for every firm and professional to justify their fee levels and increase the value they bring to…
I often run workshops on ‘working the room’ and I am always being asked how to make myself more memorable at networking events. In this business development clinic post, I share 4 ways of helping you be more memorable when working the room. Help people remember your name When you introduce yourself, say your first…
Heather Townsend helps professionals become the ‘Go To Expert’. She is the author of the award-winning and best-selling ‘The FT Guide To Business Networking‘. In this post, Heather shows you that it is possible to build up a network which helps you win business without compromising on your evenings with the family. How does…
You can save time with your business development activities by using social media such as LinkedIN for networking. Let’s look at what needs to go into your daily routine on LinkedIn to use it as a great business development tool. The daily LinkedIn routine I will describe will allow you to ditch at least one…
One of the ways you can minimise the time you spend on business development is to focus on developing a niche for yourself. Over the next few posts we are going to dig deep into the ‘why’, ‘who’, ‘what’ and how of a niche. Firstly, let’s consider what we actually mean by a niche… A…
I was working with a new client last week on a keeping in touch strategy for him, his team members and his existing clients and referrers. As we talked through his current networking practices – which he did very well – it became apparent that with a little more structure he could increase the effectiveness…
When I started my own business I had a 20 month old and a 3 year old. My decision to be my own boss had been preceded being made redundant, whilst the global economy crashed. Yes, that was three years ago. As my business was started in haste, I didn’t have the luxury of pots…
I was reading a great blog post by Dinah Liversidge on ‘is being ‘fine’ costing you business’, which prompted me to think in more detail about how being ‘fine’ is hindering your from developing your personal brand and relationships further. Dinah, in her article, examines really well the reasons why we say it. In this…
Saying thank you for referrals or introductions to people is an important way to express your gratitude, and educate your network that you would like more of these. (This includes both your internal firm network and your external network) With a little thought and pre-planning, you can implement these ideas very quickly and always have…
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