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If you want to make partner in your law firm, accountancy firm or consulting firm, you will be asked to submit a business case for partnership. Do you know what you will need to demonstrate, evidence or prove in your business case for partner? Wouldn’t it be nice if your firm provided a sample business…
The days when you could get to partnership as a brilliant technician are long gone.. Even if you only work on very big ticket items, to get to be a Magic Circle, Big Law, big 4 partner or partner at a large firm you still need to have proved your ability to win work and be seen…
This was an interesting and pretty short question which landed in my inbox recently. I thought it may be useful to share my reply here in a blog post. Whilst you may not be after personal tax clients, the same questions and process holds true regardless of the type of clients you want to attract….
As a professional, we’ve all been taught (probably from day one in the job) that the best way to generate new business is by referral. After all, some recent research by the Hinge Research Institute found that 70% of people will ask a friend for a recommendation if they need the services of a professional….
In many of our previous blogs we have discussed how to find your niche. (See 5 steps to finding your niche – part 1 and part 2, business development time savers: have a niche – part 1, part 2, part 3) You could say that we have examined the sixty million dollar question of helping…
Thanks for visiting from Accounting Web It’s great to see you at How to Make Partner! I’m Heather Townsend, the leading global expert in what it takes to move from senior fee earner to partner – and when you get there, stay there. There are lots of resources for you to explore on the…
In this week’s business development clinic, we look in detail at the question of ‘what is a marketing plan’, and more importantly what do you need to include in your marketing plan. What is a marketing plan? You will probably be advised to build a marketing plan when you get serious about building your own…
Heather Townsend helps professionals become the ‘Go To Expert’. She is the author of the award-winning and best-selling ‘The FT Guide To Business Networking‘. In this post, Heather shows you that it is possible to build up a network which helps you win business without compromising on your evenings with the family. How does…
Following on from last week’s blog post on what you need to do before you start writing your personal business case for partnership, we are now considering in the last part of this 2 part blog post, (Part 1 here) a vital step to making partner – building up your fan base with the partners in…
Probably the biggest waste of time I see lawyers, accountants and consultants do with their business development, is network without a clear purpose or strategy. It isn’t helped by many firms asking their people to sub in for another person at the drop of a hat. Having a personal networking strategy that you can use…
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