Search Results for: business development

mindset to progress your career
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The reason why your Mindset is the biggest predictor of whether you make it to partner (or not)

In this extract from Chapter 1 of the 3rd edition of Poised for Partnership, Heather Townsend talks about the importance of Mindset. The question came from the back of the room. It always does, doesn’t it? “After listening to your ‘10 lessons to make partner’ talk, which one of the 10 lessons is the one…

a sign saying no bad days to show how habits progress your career not goals
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Why habits, not goals, are essential to progress your career

If you were asked, “What will progress your career?” I’m pretty sure that your answer would be something akin to “goal-setting plus a lot of hard work.” This would be no surprise as isn’t that the winning combination for all the personal and professional goals that we set ourselves? Let me ask you something, how…

a man walking on train tracks to symbolise how to get put on the partner track
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How to get noticed so you are put on partner track (4 things you must do)

This article is based on a virtual workshop that we ran in 2020/21  It was the  Acing the Partnership Admissions Process Virtual Masterclass.You can listen to the full webinar inside Progress to Partner Academy  Scroll down to read the article or click the video link to listen to a snippet of the Masterclass. 4 things…

an icecream on the floor to symbolise mistakes made in the partnership admissions process
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7 biggest mistakes candidates make with the partnership admissions process

“Why haven’t I made partner yet?” “What made my colleague get partner over me?” “Why can’t I seem to make it through the partnership admissions process?” These three questions are ones that I hear time and time again from lawyers, accountants, and consultants who don’t make it through the partnership admissions process. While it’s true…

creating a strong linkedin profile
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Crafting a strong LinkedIn profile that gets you the results in a few simple steps

LinkedIn has become the place for professionals to network, as it is the social media platform where people network for mainly business reasons. It also has most of the decision makers you want to meet on it. When those decision makers ‘Google’ your name, LinkedIn is usually the first place that they will find you….

clients buying journey
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Helping your clients go through the Buying Journey: How do you get your content to do your heavy lifting with clients

There are a lot of misconceptions around business development and content creation in the professional services world. The first of them being that it takes too much time. The second is that, as a lawyer, accountant or consultant, you need to sell your services. And these two are simply not true. If you want your…

seedlings to represent business growth checklists
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Your checklist to expertise: 6 daily habits you must have to become a rainmaker

Using check-lists may not sound “fun” or “creative” or anything like the reason you went into law, accountancy or consultancy, but they are essential if you want to turn on a reliable tap of new business leads coming to you. (Which then becomes the basis of your Business Case for partnership.) They are essential if…

an hourglass to symbolise having no time when it comes to creating content marketing
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The definitive guide to ‘creating’ content marketing (even when you don’t have the time)

While many of us may know that the key to modern marketing is content, the problem usually is time. How do we create enough content to position ourselves as an expert when we don’t have the time? This article outlines the three ways of creating content marketing in less time. 3 ways to produce content…

good content for linkedin
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Boosting your online visibility: What makes for good content on LinkedIn?

If you truly want to make the best out of your business development efforts in LinkedIn, you need to pay close attention to crafting a strong profile but also at the sort of content you are sharing there. In this fragment of our Progress to Partner Academy Virtual Masterclass “How to win work in only…

tips for pitching so that you can stand out like this red umbrella among a number of grey ones
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How to come out of your partners’ shadow in a pitch

Are you fed up of being a mute spare wheel in pitch meetings? Are you sick of being stuck behind your partners’ shadow? Do you wish you could exude charisma and gravitas so that you stand out for once? Many professionals looking for tips on pitching have asked us these questions, but what they didn’t…

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