Search Results for: business development

mindset to progress your career
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The reason why your Mindset is the biggest predictor of whether you make it to partner (or not)

In this extract from Chapter 1 of the 3rd edition of Poised for Partnership,  you can read about the importance of your Mindset in determining whether or not you’ll make partner. I’m Heather Townsend, author of Poised for Partnership and co-author of How to Make Partner & Still Have a Life. I’m the leading global expert in what it…

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Why habits, not goals, are essential to progress your career

If you were asked, “What will progress your career?” I’m pretty sure that your answer would be something akin to “goal-setting plus a lot of hard work.” This would be no surprise as isn’t that the winning combination for all the personal and professional goals that we set ourselves? Let me ask you something, how…

How to get noticed so you are put on partner track
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How to get noticed so you are put on partner track

Here are 4 things you must do if you want to get noticed and put onto the partner track in your law firm, accountancy or consulting firm. I’m Heather Townsend, author of Poised for Partnership and co-author of How to Make Partner & Still Have a Life. I’m the leading global expert in what it…

IMAGE OF heather townsend and the words: 7 biggest mistakes candidates make with the partnership admissions process
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7 biggest mistakes candidates make with the partnership admissions process

“Why haven’t I made partner yet?” “What made my colleague get partner over me?” “Why can’t I seem to make it through the partnership admissions process?” I’m Heather Townsend, author of Poised for Partnership and co-author of How to Make Partner & Still Have a Life. I’m the leading global expert in what it takes to move from senior…

creating a strong linkedin profile
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Crafting a strong LinkedIn profile that gets you the results in a few simple steps

LinkedIn has become the place for professionals to network, as it is the social media platform where people network for mainly business reasons. It also has most of the decision makers you want to meet on it. When those decision makers ‘Google’ your name, LinkedIn is usually the first place that they will find you….

clients buying journey
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Helping your clients go through the Buying Journey: How do you get your content to do your heavy lifting with clients

There are a lot of misconceptions around business development and content creation in the professional services world. The first of them being that it takes too much time. The second is that, as a lawyer, accountant or consultant, you need to sell your services. And these two are simply not true. If you want your…

a beach fire to represent sure fire tips for linkedin publishing success
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5 Sure-fire Tips to Generate Impact from Creating a Post in LinkedIn Publisher/Post

LinkedIn has opened the floodgates to a world of professional content with their publishing platform. Top influencers are publishing their content on LinkedIn and in turn, a lot of professionals are seeking out content on the platform to read. With this fact alone, it’s no surprise then that lawyers, accountants, and consultants who are looking…

seedlings to represent business growth checklists
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Your checklist to expertise: 6 daily habits you must have to become a rainmaker

Using check-lists may not sound “fun” or “creative” or anything like the reason you went into law, accountancy or consultancy, but they are essential if you want to turn on a reliable tap of new business leads coming to you. (Which then becomes the basis of your Business Case for partnership.) They are essential if…

an hourglass to symbolise having no time when it comes to creating content marketing
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The definitive guide to ‘creating’ content marketing (even when you don’t have the time)

While many of us may know that the key to modern marketing is content, the problem usually is time. How do we create enough content to position ourselves as an expert when we don’t have the time? This article outlines the three ways of creating content marketing in less time. I’m Heather Townsend, author of Poised for…

good content for linkedin
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Boosting your online visibility: What makes for good content on LinkedIn?

If you truly want to make the best out of your business development efforts in LinkedIn, you need to pay close attention to crafting a strong profile but also at the sort of content you are sharing there. In this fragment of our Progress to Partner Academy Virtual Masterclass “How to win work in only…

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