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Litigation is impossible to sell. After all you can’t just pick up a phone and cold call a prospect to see if they have a dispute and need your services. Nor do most rational people want to be a situation where they are in a dispute with someone. So therefore, how DO you sell your…
I’m sure we’ve all been in that stomach-churning position of wondering just exactly where you next new decent client is coming from. Or whether you are taking a leap of faith to start to win your own clients. It’s truly gut-wrenching, particularly when you have been actively getting your name out there and supposedly doing…
When you are waiting on a new client or lead to say ‘yes’, it can be a tense time. Are they serious? Have you won the work? Do you have the resources for the work? Will they answer your calls or emails? That’s the problem. You know you need to follow up, but what is…
The challenge that any senior associate faces is how to still maintain their own figures AND make the time to build their own portfolio of clients. One of the best ways of starting to make some time for business development AND strengthening your personal case is delegation to more junior members of the team. The…
Referral generation tips: Or why you are not getting enough business from your network I’ve been spending a large proportion of my time recently helping lawyers create their business and personal case for partnership. As a result of doing this work, I have asked all of them, ‘how much is your referral network worth to…
When you get made up to partner, either through a promotion or a lateral move, it is not uncommon to inherit a new team, or a dysfunctional group of people who happen – more because of a HR structure chart – to belong to the same team. Your long term success as partner is driven…
When people ask me what are the most important chapters in the Go-To Expert, I point them to chapter 3, 4 and 5. I.e. the part of the book where I talk about packaging your brand to make you irresistible to potential clients. Sadly, this part of business development is often missed out by accountants,…
… let it be my new book… The Go-To Expert. Yes, my third and possibly final published book, The Go-To Expert publishes tomorrow. Why should I buy the Go-To Expert? The question you may ask is ‘why should I buy this book?’ I like to think that the review kindly given to the book by…
Getting results from attending a networking event depends as much on your attitude as whether you are going to the right event in the first place. In this article, we explore how to get the right attitude and mindset to achieve the best results from attending a networking event or group. What is the small…
In this post, we look at how to build a Business Case for partnership when you are in industry and looking to return to practice as a partner. After working with people aiming to make partner, we know that considerable numbers of people are returning from industry into practice. Incentivised by the chance of finally achieving…
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