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The candidates in your firm who have made partner most likely have been making the right moves from the very beginning of their law career. Here are 5 foolproof ways that you can do the same, positioning yourself for the partnership track from the get-go. I’m Heather Townsend, author of Poised for Partnership and co-author of How to…
It seems that every accountant, lawyer or consultant I meet wants to win bigger clients but isn’t sure how to go about it. In this article, I explore why you are struggling to win bigger clients and how to make the changes you need to starting winning bigger and better clients. I’m Heather Townsend, author…
Busy Season Marketing: Industries of all kinds deal with seasonality, and lawyers, accountants and consultants are not immune from busy season, or the need to maintain their marketing through busy season. In this post, Heather explains how to deal with business development when your case load is high or you are in your peak season. …
Making partner at a Big 4 firm is a massive achievement that is very difficult to secure for two reasons: the gruelling Partner Panel Interview and the mistakes that partner candidates make before and during the interview. The bad news is that the interview is unavoidable. The good news, however, is that you can avoid…
Do you work on business development every day? You’re missing a trick if not! The head of talent at a magic circle law firm stressed the importance of business development in choosing candidates for partner. She said “if you want to make partner, you have to see business development as part of your day job….
If you’re on your way to making partner, thinking about how to win your own clients is one of the main thoughts that is probably on your mind. But have you ever thought about some of the choices that you need to make that could help you with this? This article looks at 6 crucial…
Business development, specifically winning business to grow a client portfolio, has changed hugely in the last 10 years. The established rainmakers in your firm, the older partners, will tell you that it hasn’t changed and that tried and tested methods are the way to go today, but they are wrong in thinking this way. The…
The partnership admissions process bring about a mixture of emotions. To help you get through the partnership admissions process without tearing your hair out, I have compiled a list of all the articles that I have written about partner admissions process I’m Heather Townsend, author of Poised for Partnership and co-author of How to Make Partner & Still Have…
So you want to make partner in a magic circle (or even perhaps a silver circle) law firm? In this 2-part blog post, I’ll talk you through to how to make partner in a magic circle law firm (i.e. A&O, Slaughter and May, Freshfields, Clifford Chance, Linklaters). I’m Heather Townsend, author of Poised for Partnership and co-author of How…
Getting a job and becoming a partner of one of the Big 4 Accounting Firms is seen as the pinnacle of a professional advisors success. In this article, we explore, who are the Big 4 Accounting Firms, what does it take to get a job at one of them, and how to grow your career…
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