Stop waiting to build your network of introducers
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Stop waiting to build your network of introducers

Are you waiting until you make partner to start building your referral network? Do you struggle to get referrals from your contacts because they don’t really understand what you do? If you’re wondering when the right time is to start nurturing relationships that could send work your way, this episode will change how you think…

Lines and nodes to depict networking
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Don’t make this mistake – here’s how to build the right relationships

You can work 60-hour weeks, say yes to every request, and still get overlooked for promotion. Why? Because it’s not about pleasing everyone, it’s about building strong relationships with the right people. In this episode of the How to Make Partner Podcast, Heather Townsend explains why political savvy means going deep with 10–15 influential partners,…

Lines and nodes to depict networking
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How to generate more work from your network whilst doing less networking

Here’s how to go from coffees to instructions whilst spending less time ‘networking’ and more time winning work. Do you ever feel like your networking is like “chucking jelly at a wall and hoping some of it will stick?”. It’s a common feeling; you’re busy with coffees and events, but it’s not translating into meaningful…

How to find your trusted and capable number 2
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How to find your trusted and capable number 2

Do you look at partners and wonder how they got such a brilliant senior associate who just ‘gets it’? And how your life would be easier if you had that trusted and capable number 2? The secret is that great deputies aren’t found, they are made. In this episode, I dismantle the myth of the…

Here’s a great tactic to stop your work going to the bottom of your junior’s to-do list
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Here’s a great tactic to stop your work going to the bottom of your junior’s to-do list

Do you ever feel your work gets pushed to the bottom of your junior’s list? Do you worry about being seen as ‘demanding’? The problem often isn’t your team, it’s that in your desire to seem nice, your polite language is being translated as “non-urgent”. This episode tackles the common frustration of having your work…

People sat around a table developing business relationships
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How to always make time for Business Development

This is how to fight back against constant demands from partners and clients stopping you getting to your Business Development actions and plans. Does your week ever feel like a game of Diary Jenga? Do you keep telling yourself you’ll focus on business development “when things quiet down”? You carve out time, but then an…

A man gasping at his mistake to represent a bad referral generation strategy
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Are you making this mistake which is stopping your network from sending you referrals?

Generating referrals is a powerful way to grow your client portfolio, but getting your network to send them your way can be challenging. In fact, one innocent mistake could be stopping your network from sending you referrals altogether. In this blog post, we’ll explore a scenario that illustrates the common mistakes people make when trying…

the word hello to represent how to get noticed on LinkedIn
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5 sure-fire ways to get noticed on LinkedIn

Online networking in professional service firms has skyrocketed. And thanks to platforms like LinkedIn, thousands of people have continued to create new contacts, expand their network and establish meaningful connections. However, for many, online networking is still a relatively new concept. So, in response, we’ve created this step-by-step guide to teach you how to get…

business development strategies
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Business networking tips for accountants (7 ways to save you heaps of time!)

Business Networking. It’s the key to success yet also one of the biggest drains on time, time that most professionals such as lawyers, accountants and consultants just don’t have to spare.  So what are your choices: put business networking off to spend time on tasks that give you an instant return on investment? Dedicate the…

A person balancing rocks to symbolise building trust on social media
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6 sure-fire ways to build trust and win leads online

One of the challenges that many lawyers, accountants and consultants face is not just producing content, but understanding why producing, sharing and curating content is so important now for business development. Whether you understand it or not, it’s a fact that the content you share and how you show up online is key to building…

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