Download our free Referralology ebook with over 50 tips on how to grow your client portfolio by referral and turn your networking into a referral generating machine.
There is a destructive social phenomenon that impacts almost every successful or developing person in the world. It is an impulse to cut others down for the achievements they’ve made and somewhat a cluster of envy, low self-esteem, fear and resentment. To criticise those who demonstrate their individuality, ambition or unique talent and commonly disassembles…
Busy Season Marketing: Industries of all kinds deal with seasonality, and lawyers, accountants and consultants are not immune from busy season, or the need to maintain their marketing through busy season. In this post, Heather explains how to deal with business development when your case load is high or you are in your peak season. …
Do you work on business development every day? You’re missing a trick if not! The head of talent at a magic circle law firm stressed the importance of business development in choosing candidates for partner. She said “if you want to make partner, you have to see business development as part of your day job….
If you’re on your way to making partner, thinking about how to win your own clients is one of the main thoughts that is probably on your mind. But have you ever thought about some of the choices that you need to make that could help you with this? This article looks at 6 crucial…
Business development, specifically winning business to grow a client portfolio, has changed hugely in the last 10 years. The established rainmakers in your firm, the older partners, will tell you that it hasn’t changed and that tried and tested methods are the way to go today, but they are wrong in thinking this way. The…
FREE GUIDES Download Now Boost your referrals by downloading this FREE ebook:Referralology In the ebook you’ll learn: How to successfully ask for referrals from friends and your network without risking the relationship How to get your existing clients to send you high quality referrals so you no longer have to worry about leads again Download…
Email us at excediateam@excediagroup.com Connect with Heather on LinkedIn Follow How to Make Partner on LinkedIN Follow How to Make Partner on Instagram Heather Townsend Heather Townsend is the leading global expert in what it takes to move from senior fee earner to partner – and when you get there, stay there. She regularly runs…
How to Work With Me I’m Heather Townsend and I know that making partner is more than just meeting your targets and being a great technician. I’m the leading global expert in what it takes to move from senior fee earner to partner – and when you get there, stay there. I’m the author of…
In the fifth of our newly published ‘The Go-To-Expert‘ inspired blog posts, we look at how to make the time to write blog posts, or valuable content which your audience will love. Producing valuable content to help you effortlessly attract in your own clients and build your profile takes time. Getting the time to write blog…
It is always good to recycle good content on your blog. And this post was published way back in 2014 when we had just had ‘The Go-To-Expert‘ published. In this post we look at how to use valuable content to attract clients to you. Old School Professional Services Marketing was all about networking and relationship…
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